Become the local authority homeowners call first.
Construction and home services social media marketing in Tampa Bay — for builders, remodelers, plumbers, and HVAC companies in St. Petersburg, Tampa, and Clearwater. We put you and your crews on camera, pair that content with local ads in your service area, and turn homeowners scrolling into estimates booked — so you stop depending on referrals and start controlling your pipeline.
This is what a lead engine looks like: homeowners find our clients on Instagram, see the work, and reach out ready to book.
Great work. Word of mouth. And a feast-or-famine pipeline.
You do work worth showing off every single day — and none of it gets captured.
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Homeowners vet you before they call.
They check your Instagram, your Google profile, your reviews. A dead feed reads as a dead business — no matter how good your crews are.
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Your best proof disappears at handoff.
Every finished remodel, repipe, and install is a sales asset — but nobody documents it, so it sells exactly one customer: the one who paid for it.
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Lead flow swings with the season.
Summer AC rushes, storm work, spring remodels — then the phone goes quiet. A content engine keeps demand warm through Tampa Bay's slow months.
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You don't know what to say on camera.
You're great at your trade — but filming yourself feels awkward and pointless. So it never happens, while competitors who figured it out win the jobs.
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You're buying leads everyone else buys.
Shared lead platforms sell the same homeowner to five competitors. Your own audience — built on your own work — is the only lead source nobody can resell.
The system, tuned for the trades.
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i. — Content
You on camera — scripted, coached, easy
Homeowners hire the face they trust. We write your hooks and scripts, hand you a shot list, and coach you through it — owner talking-heads plus job-site b-roll, before-and-afters, and crew films. You just show up; we've done all the thinking.
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ii. — Editorial
Posting tied to your season
An editorial plan built around your busy and slow seasons, service lines, and the projects you want more of — not random trend-chasing.
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iii. — Media
Local ads paired with that content
Your best videos become geo-targeted Meta & Google lead campaigns in the zip codes you actually serve — ads live within 7–10 days of kickoff, leads delivered straight to your phone or inbox.
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iv. — Funnel
From scroll to estimate
Landing pages, quote offers, and follow-up sequences that turn attention into booked estimates — tracked to cost per lead and closed jobs.
The numbers behind booked jobs.
- 1–3×increase in qualified leads on average across our clients
- 10–15leads the average client sees in the first month of their campaign
- +50%increase in social views on average
- +25%social media follower growth on average
- 30–60days for most companies to see estimate requests move
Real client analytics · screenshots straight from the platforms
Builders & trades we've served.
Part of 40+ local and national brands who trust us to turn their day-to-day work into their strongest marketing.
“A crew that documents its work never runs out of proof — and proof is what closes homeowners.”— Grant, Founder · Orange Grove Social
The Local Authority Package.
- Custom video scripts — hooks, talking points & CTAs written for your trade and market
- Owner & crew on-camera coaching — shot lists and direction; you just hit record
- Monthly job-site shoot — talking-heads, before-and-afters, time-lapses, crew films
- Professional editing — captions, sound, branded intro/outro, built for vertical
- Done-for-you posting — captions, scheduling, publishing across platforms
- Local lead ads — Meta & Google campaigns in your service area, live within 7–10 days
- Leads delivered directly — instant form or landing page, straight to your phone or email
- Monthly analytics report — ad spend, cost per lead, leads & booked jobs
High-quality content + local ads, one system
Everything above in one package — authority content and lead generation paired, so the phone rings year-round.
From $3,000 / mo
- Week 1Kickoff, scripts & shot list delivered
- Day 7–10First lead campaign goes live
- Day 14First leads expected in your inbox
- Month 2–3Compounding reach & steady estimates
Questions from owners & operators.
Why does a construction or home service company need social media?
Because homeowners vet you before they call. A feed full of real job sites, real crews, and finished work wins trust — and referrals check you out online too. It also compounds: every project you document becomes proof that sells the next one.
What kind of content works for contractors, plumbers, and HVAC companies?
Before-and-after transformations, time-lapses, job-site walkthroughs, crew and process videos, and honest educational content — what a repipe actually costs, how long a remodel really takes. Proof and education, not stock footage.
Can you shoot on active job sites?
Yes — we shoot on-site around your crew's schedule. One production day covers multiple active jobs and captures a month of content: progress, details, and finished-work reveals.
How do you generate leads, not just followers?
Your best job content becomes geo-targeted Meta and Google ads aimed at homeowners in your service area, paired with landing pages and follow-up that turn clicks into estimates. We report on leads, cost per lead, and booked jobs.
What if I hate being on camera?
Almost every owner we work with felt that way. We write your scripts, hand you the hooks and talking points, and coach you through every take on shoot day. You never have to figure out what to say — and the owner-led videos are consistently the top performers.
What does it cost for a home service company in Tampa Bay?
The Local Authority Package starts at $3,000/month and pairs high-quality content — scripts, shoot, editing, posting — with local lead ads in your service area. Ad spend is separate and scoped to your goals.
Let's keep the phone ringing.
Two minutes to tell us about your brand — then a 20-minute strategy call. We'll look at your service area, your pipeline, and map exactly what the system looks like for your company.
Tell us about your brand